Ivey Abitz has launched a new website to showcase and sell bespoke clothing designs and accessories.
The new IveyAbitz.com is designed for responsiveness across multiple devices. Now visitors can view look books and shop on a smartphone as well as a desktop computer.
The website launch coincides with the debut of the Spring 2017 Collection. The collection includes over 140 designs and 52 fabrics. Clients select fabric from the spring palette for each design they order. Ivey Abitz then creates the design as ordered.
The new website enhances the bespoke aspect of the Ivey Abitz experience by adding several shopping features previously unavailable to Ivey Abitz customers.
One new feature is called “Shop by Look.” Clients can purchase directly from ensembles featured in the look book. They can order all of the designs featured in an ensemble, or just one. They can even select alternative fabrics. This method is indicative of the bespoke nature of the Ivey Abitz experience.
Another new feature is called “Shop by Fabric.” Clients view the current season’s fabric chart, select a fabric they like, and see a list of designs available in that fabric. This feature is also available on design category pages, where customers can choose to “Filter by Fabric.”
Ivey Abitz started selling bespoke designs in 2006. It is a small company run only by the designer, Cynthia Ivey Abitz, and her husband, Josh Ivey Abitz. Over the years Ivey Abitz has resisted the temptation of selling wholesale to stores and has sold exclusively through their own website, IveyAbitz.com. The couple prefer to have a relationship with the people who wear the clothing. The newly designed website represents the company’s commitment to creating beautiful garments well into the future.
Visit the new IveyAbitz.com here.
